Personal Brand Ghostwriting – LinkedIn Profile; Personal Blog Content

My client was an executive level professional in the IT industry, looking for career development and their next opportunity.  We discussed what the ideal role would be including industry, responsibilities, permanent or contract. My client was looking for a senior management role, with a team, in the food manufacturing industry.

My client needed a complete overhaul of their LinkedIn profile, an updated resume and cover letter that was clearly positioned for the roles they were targeting.  I also recommended a series of blog post that would highlight the particular skills and knowledge they had attained in their career, positioning them as the ideal candidate even before the interview.  A content plan was developed through my structured interview process to ensure the voice and topics were consistent with my client’s voice, experience and knowledge.

Results

The client’s updated LinkedIn profile together with their new resume and cover letter template began working immediately, securing more interviews per job application in one week than my client had achieved in the prior two months.  Within three months my client landed their ideal role as a senior executive within the food manufacturing industry.

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Need a Writer?

I would love to work with you to create original, entertaining, easy-to-read articles, blog posts, web pages, eBooks, marketing copy, media releases, LinkedIn posts, white papers and more that explore topics from different and unique angles. Content that your readers, clients or website visitors will enjoy reading, will learn from and that secures your reputation as a reliable industry authority. Hire an experienced professional writer with 20 years of business and corporate experience.  I write on IT and business management, organisational culture, events, health & wellbeing, adventure travel, mental health, and more. Find out more.

Got an idea for content you need? Know what you want, but can’t get the words right?  Maybe you have something down but need editing support to get it just right?  Send me your project requirements today for a quick estimate and cross it off your to-do list!