Landing Pages, Automated Email Communication, Facebook Content – ASRLQ

The Australian Surf Rowers League Queensland (ASRLQ) is an organisation dedicated to the interests of Queensland Surfrowers. The objectives of the League are to foster and promote the sport of surfboat rowing and represent the interests of surfboat rowers in Queensland.

A volunteer organisation, they needed an efficient approach to managing the registration and communications required to run their new Sweep development training courses, that would also be easy for their members to access from their Facebook group, currently their primary communication channel for members.

Results

Consistency and simplicity of content and messaging, along with ease of registration was achieved using a simple landing page.  The information was shared with members via a Facebook post to the ASRLQ Facebook Group.  Content regarding the course, pre-work, reminders and post-course follow ups, including tips and support was developed and scheduled to be drip-fed to participants at timely intervals via email addresses collected on registration to increase engagement and long-term success of the trainees.

 

Article (LinkedIn Publishing) – Online Content Marketing

LINKEDIN PUBLISHING, SEPTEMBER 24, 2017

Got your eye on an office with a view?

We’ve all heard the old adage – ‘if you want to move up in your career, you have to act, think, and communicate like a leader long before that promotion’, but how can you prove your leadership capabilities without a team to lead? <Read more>

Article (LinkedIn Publishing) – Online Content Marketing

How to Position Yourself in Front of Your Competition

Do you have people within your LinkedIn network who seem to be killing it with blog posts?  Are they defining their personal brand and niche. Providing educational, informative, interesting content that you read, like, share and think “I should really get onto doing this myself” before your phone rings, a client calls, your boss or team members need to talk to you, your meeting reminder alarm goes off, or your email folder clammers for your attention again. <Read More>